Privacy Policy for Soof AI

Last Updated: 21-10-2024

Welcome to Soof AI, operated by AstonicLabs (“we,” “us,” or “our”). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, store, and protect your data when you use our chatbot AI app available at https://app.soof.ai.

1. Information We Collect

We collect the following customer-specific data from webshops using Soof AI:

• Personal Information: First name, last name, email address, and physical address.
• Order Information: Details of orders placed, excluding any orders older than 60 days.
• API Keys and Credentials: Necessary for integration with your store and are encrypted for security.

2. How We Use Your Information

We use the collected data to:

• Provide and maintain our chatbot services.
• Facilitate customer support by retrieving product recommendations and specific product information.
• Improve our services based on usage patterns and feedback.
• Forward complex customer queries to your support email along with the chat transcript.

3. Data Retention

• Order Information: We do not save orders older than 60 days. Such data is securely deleted from our systems.
• Personal Information: Retained only as long as necessary to fulfill the purposes outlined in this policy or as required by law.

4. Data Security

We prioritize the security of your data through:

• Encryption: All customer-specific data, including API keys, are encrypted both in storage and during transmission using HTTPS protocols.
• Secure Storage: Data is stored on secure servers with robust security measures to prevent unauthorized access.
• Access Control: Restricted access to personal data to authorized personnel only.

5. Your Rights

Under applicable data protection laws, you have the right to:

• Access: Request a copy of the personal data we hold about you.
• Rectification: Correct any inaccuracies in your personal data.
• Erasure: Request the deletion of your personal data under certain conditions.
• Restriction: Limit the processing of your personal data in specific situations.
• Data Portability: Obtain your data in a structured, commonly used, and machine-readable format.
• Objection: Object to the processing of your personal data for direct marketing purposes.

To exercise any of these rights, please contact us using the information provided below.

6. Third-Party Services

We do not sell or rent your personal information to third parties. However, we may share data with trusted third-party service providers who assist us in operating our app and providing services, subject to strict confidentiality obligations.

7. Cookies and Tracking Technologies

Soof AI may use cookies and similar tracking technologies to enhance user experience. You can control the use of cookies at the individual browser level.

8. International Data Transfers

As we are based in the Netherlands, your data will be processed in compliance with European data protection standards.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

AstonicLabs
Voorschoterlaan 141
3062KM Rotterdam
The Netherlands
Email: [email protected]